BNP Paribas will this year for the first time be simultaneously partnering two exciting tennis Showdown events – in Hong Kong and New York – on March 4, designated World Tennis Day. Sponsor of the BNP Paribas Showdown in New York City since 2008, the Group has just renewed its title sponsorship for another three years until 2016 and will now also be partnering an Asian version of the head-to-head contests on the same day. The Bank has committed to supporting this event for two years, with the possibility of further extension.
Organised by StarGames Inc., the BNP Paribas Showdown in Asia marks the return of elite world tennis to Hong Kong. Agnieska Radwanska vs Caroline Wozniacki and John McEnroe vs Ivan Lendl will be showing off their skills during exhibition matches in front of 6,000 spectators at the AsiaWorld Arena.
On the same day, over in the United States the 6th annual BNP Paribas Showdown will be taking place in New York City. Rafael Nadal, Juan Martin Del Potro, Serena Williams and Victoria Azarenka will write a new page in tennis history in front of 18,000 spectators at the legendary Madison Square Garden.
Paul Yang, CEO of BNP Paribas Hong Kong, said, “The BNP Paribas Showdown in New York has proved itself a real success, due to the sheer quality of the event, and now we can hardly wait to extend the experience to the Showdown being organised in Hong Kong. The year 2013 marks the 40th anniversary of our global support of tennis, which makes it a perfect time for us to launch this first-ever historic event in Hong Kong. The popularity of tennis is growing in Asia Pacific and Hong Kong, at the heart of the region, is a strategic market for us to make a debut for the Showdown where we can share the fun with our clients and the public from all over the region.”
Jerry Solomon, President and CEO of Stargames commented: “BNP Paribas has been with us since we started at Madison Square Garden in 2008, first as one of the sponsors and then as the title sponsor. They have been instrumental in supporting the growth of the Showdown in New York which has been a key factor in our being able to begin the expansion of the BNP Paribas Showdown and World Tennis Day around the world starting with this year’s BNP Paribas Showdown in Hong Kong. We look forward to working closely with them in the coming years as we grow these platforms together.”
In partnering the Showdown in New York since 2008, and now also its twin event in Hong Kong, BNP Paribas is reaffirming its loyalty and spirit of innovation to the world of tennis. These two major tennis events are an important part of BNP Paribas’ commitment to tennis all over the world, not least in the United States, where the Group already sponsors two tournaments in California, the BNP Paribas Open in Indian Wells and the Bank of the West Classic in Stanford. Just 40 years ago this year, BNP Paribas took its first steps into tennis sponsorship when, in 1973, the Bank became the official sponsor of the French Open at Roland Garros. Today BNP Paribas is the world’s number one partner of tennis.
More info can be found at wearetennis.com – a BNP Paribas website dedicated to tennis fans.
BNP Paribas, Global Sports Sponsorship: Elodie Verbeke: Tel +33 (0)6 32 30 03 96; firstname.lastname@example.org
BNP Paribas USA; Michele Sicard: Tel 1-212-841-3070; Cell 1-917-849-9443
BNP Paribas Hong Kong: Brenda Woo: Tel +852 2909 8813; email@example.com
BNP Paribas Hong Kong: Christine Chan: Tel +852 2909 8847; firstname.lastname@example.org